Show up when someone asks AI to find a lawyer for their exact situation.
Legal research increasingly starts with an AI prompt describing a situation, not a search for a firm name. Track your visibility for practice-area and situational questions, and build the citations that establish authority.
Practice-area prompt tracking
E-E-A-T-focused content generation
Directory & bar association citation tracking
Who uses this, day to day
See at a glance whether solo & small-firm attorneys customers can actually find you when they ask an AI assistant — no dashboard training required.
What are AEO and GEO?
AEO — Answer Engine Optimisation
Structuring content so an AI engine can lift a direct answer from it — a claim near the top, backed by something checkable — instead of writing for a human scanning a search results page.
GEO — Generative Engine Optimisation
The broader discipline of getting cited inside AI-generated answers at all — tracking visibility, closing gaps, and building the citations and schema that earn a mention.
In practice, that means: structuring your site so an AI assistant can confidently name your business when someone nearby asks for solo & small-firm attorneys, and tracking whether it actually does.
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